From Campus Greens to Tech Fairways: Augusta U Alum Drives Innovation in Golf

Jeff Foster emerged as a key executive at GolfNow, an innovative digital platform owned by the Golf Channel that revolutionized how golfers discover and reserve tee times online. As a prominent figure in the digital golf booking industry, Foster played a crucial role in transforming the way golf enthusiasts plan and schedule their rounds at courses across the country.
GolfNow's online platform provided golfers with unprecedented convenience, allowing them to browse available tee times, compare prices, and make instant reservations with just a few clicks. Under Foster's leadership, the company expanded its reach and streamlined the golf course booking experience for players of all skill levels.
By leveraging technology and digital innovation, Foster and the GolfNow team created a user-friendly solution that connected golfers with golf courses, making the process of planning a golf outing simpler and more accessible than ever before.